Jacket for 'The Reputation Game.  The Art of Changing How People See You.'

Publishers

UK - Oneworld
China - CITIC
Japan - Nikkei Business Publications
Korea - Woongjin Think Big Co
Taiwan - Yuan-Liou

The Reputation Game.  The Art of Changing How People See You.

By David Waller Rupert Younger

Published Oct 2017

It’s a game you’re already playing, whether you like it or not.  You can choose to ignore it and remain at the mercy of what others say about you, or you can take the time to learn how it works.  For those who do, the potential benefits are unlimited.

Through pioneering research and interviews with a host of major figures ranging from Jay-Z and LinkedIn co-founder Reid Hoffman to Bernie Madoff and Man Booker Prize-winning Hilary Mantel, Waller and Younger reveal the key mechanisms that make and remake our reputations, providing the essential guide to the most important game in business and in life.

Shortlisted for The Business Book Awards 2018